Design
How is different is Socialtrait from traditionational market research?
As the internet continues to develop and grow exponentially, jobs related to the industry do too, particularly those that relate to web design and development.
Socialtrait
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5 min read
Socialtrait allows you to perform qualitative research at a large scale and quantify behavioural drivers, which allows marketers to make more confident decisions. The unique target audience generation algorithm defines each AI persona across 50+ demographic, psychographic, and behavioural variables. This capability enables extensive data analysis beyond the initial research parameters, unlike traditional methods, which are often restricted to the variables specified in the screener questionnaire. This approach allows for deeper insights and more dynamic data exploration.